Docs About Instinctor Instructor (teachers, tutors and coaches)

Instructor (teachers, tutors and coaches)

Instructor is Instinctor's website and booking product for anyone who teaches or coaches: music teachers, tutors, personal trainers, dance and yoga instructors, martial arts, art, driving, and any other lesson-based business. It gives a solo instructor a real, cinematic website with online lesson booking, a gallery, smart chat, reviews, and a dashboard, whatever the field.

How the Instructor flow works

  • Apply to have us design and build your lessons site, and tell us what you teach.
  • Applications are reviewed. A program advisor gets in touch.
  • A designer builds the site by hand, with your lessons, your schedule and your prices.
  • You review it before anything goes live, and ask for the changes you want.
  • There is no self-serve builder and no generator: a person designs it. It works for any field: whatever you teach, the copy is written around your own words.

    Instructor pricing (how much a lessons website costs)

    The design and the build of a lessons website is a paid, one-time service (the figure comes with the walkthrough), and there are no per-booking fees and no commission. You pay only the standard costs every website has: domain, hosting, software license. Online booking and text alerts come with Pro, which is part of the software license. Here is what each part covers:

    • The design and the build: a paid, one-time service. The site is yours to keep and edit. Students send a lesson request, and Smart Chat answers them without a monthly limit.
    • Pro: students book a guaranteed lesson time online, 24/7. Includes deposits to hold a slot, automatic text reminders that cut no-shows, text alerts when someone books or messages, unlimited smart chat, and gift cards / lesson packs.
    • Your own domain and hosting: move from
    • instinctor.com/your-name to your-name.com, hosted on the Instinctor server. The domain is part of the add-on; the owner never deals with a registrar.

    • Managed: our team designs, launches and runs the whole site for you, with monthly SEO and a dedicated manager.

    Booking a lesson

    • The site can show a simple "Request a lesson" form that lands in your dashboard for you to confirm, or full self-serve booking with deposits and reminders. Both are built for you.
    • On Pro, students book a guaranteed lesson time themselves, day or night, straight from your real lessons and hours. Deposits hold the slot and automatic reminders cut no-shows.

    Smart chat on Instructor

    Smart chat is included on every plan, including free. It answers student questions on the site in your own voice, day and night, using your real lessons, prices and hours.

    • Smart chat answers without a monthly limit, on every build.
    • On Pro, smart chat is unlimited.

    Students can message you as well as ask the chat, and those messages land in your dashboard under Chats. Nothing ever pauses and no student sees an error.

    You can see what smart chat did for you on your dashboard: how many questions it answered this month and how many leads it captured.

    There is no monthly limit. Smart Chat answers every question a student asks, on every build.

    What is included

    • A personalized cinematic website (hero, your lessons, about you, gallery, reviews)
    • Online lesson booking (request form, or full 24/7 booking on Pro)
    • A gallery you can swap in a click
    • Smart chat that answers student questions and can book lessons, unlimited
    • Reviews and testimonials from students
    • Gift cards and lesson packs (Pro)
    • A dashboard to manage bookings, students, and settings
    • "Make it yours" editing: change photos, colors and words in a click

    Who Instructor is for

    Any solo teacher or coach: music (piano, guitar, voice), academic tutoring (math, science, languages, chess, coding), personal training and fitness, yoga and pilates, dance, martial arts, art (painting, pottery, photography), driving, swim, tennis, golf, and more. One person teaching, one clean site.

    How it is different from generic booking tools

    • You get a real website, not just a booking link on someone else's platform.
    • You keep your students. No marketplace renting your students back to you.
    • No per-booking fees and no commission.
    • No design fee, and Pro is one simple price (about a dollar a day).

    The dashboard

    Instructors manage everything from instinctor.com/dashboard: lesson bookings, students, photos, and settings. On a phone, sign in at instinctor.com/login with a magic link (no password).

    Class packs, credits, roster and check-in: the class engine

    Instructor is the only store type that turns on Services\ClassService, and it is the deepest engine in the family:

    • Weekly timetable: schedules that generate upcoming instances.
    • Enrolment and cancellation per instance, with a roster the instructor
    • can open.

    • Check-in for who actually turned up.
    • Class packs: credits granted, spent per booking, and checked before a
    • place is held (packCredits, usePackCredit, grantPack).

    • Drop-ins as a one-off order for somebody who has no pack.
    • Access resolution that decides whether a membership, a pack or a payment
    • covers the booking, plus a weekly booked-count guard.

    Bookings are labelled Classes and the Schedule surface is unique to this store type.

    Known gap worth naming

    The instructor master ships a plain booking block and a price list. The pack, roster and check-in machinery has no presence on the site the customer sees, so an owner has to be told it exists rather than discovering it.

    What Instructor does NOT have

    No payments beyond the standard Stripe checkout: no instructor payouts, no revenue splits. No video hosting or on-demand library. No attendance reporting beyond the roster and check-in. No integration with Mindbody, Glofox or Zen Planner; the comparison pages argue against them, they do not connect.